Unified business management

One platform for all your operations

Manage point-of-sale, bookings, reservations, and e-commerce from a single CRM-Base system. Scale your business by adding modules as you grow—without integration headaches.

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A till that knows your customers

CRM-Base is the foundation of your SOBi platform—where you centralize customer relationships, staff management, and reporting in one place. The responsive design works seamlessly across devices, so Your team accesses critical information anywhere. Configure all connected applications—from POS to e-commerce—without leaving the system, eliminating setup complexity and data silos. Built-in reporting gives You clear visibility into sales, customer behavior, and team performance. Start lean, add modules as You grow, and maintain complete control over Your entire operation.

CRM-BASE MODULE

Core Functions That Run Your Business

Manage customers, staff, and operations from one responsive control centre—no separate tools required.

Customer Management

Store and access all customer data in one place. Track purchase history, preferences, and contact details for smarter sales and service.

Staff Administration

Assign roles, track performance, and manage schedules across your team. Keep employee data organized and accessible where you need it.

Reporting & Analytics

Generate clear reports on sales, customers, and operations. Make decisions based on real data, not guesswork.

Module Configuration

Customize your platform by activating only the features you use today. Add POS, e-commerce, or booking functions whenever you're ready.

Easy-to-Use Interface

Intuitive design means your team learns fast. No training overhead, no steep learning curve—just straightforward workflows.

Mobile-Ready Design

Manage your business from any device. Responsive layout adapts to desktop, tablet, or phone without losing functionality.

CRM Core

Manage all customer data in one place

Unified customer profiles, reporting, and team configuration—the foundation of your entire business.

Explore CRM-Base

WHO USES SOBI

Find your industry

SOBi serves businesses across sectors. Locate your industry below to see how CRM-Base and our integrated platform support your operations.

Retail & Commerce

  • Fashion boutique
  • Shoe store
  • Sporting goods retailer
  • Jewelry shop
  • Bookstore
  • Home décor store
  • Electronics retailer
  • Cosmetics shop
  • Toy store
  • Garden center
  • Hardware store
  • Antique dealer
  • Eyewear optician

Food & Beverage

  • Restaurant
  • Café
  • Bakery
  • Pizzeria
  • Bistro
  • Gastropub
  • Wine bar
  • Cocktail lounge
  • Catering company
  • Food truck
  • Juice bar
  • Pastry shop
  • Deli counter

Hospitality & Accommodation

  • Hotel
  • Bed & breakfast
  • Hostel
  • Resort
  • Boutique hotel
  • Guest house
  • Wellness retreat
  • Conference venue
  • Holiday rental
  • Campground
  • Apartment complex
  • Vacation club

Services & Personal Care

  • Hair salon
  • Beauty studio
  • Wellness spa
  • Massage clinic
  • Fitness studio
  • Yoga center
  • Tattoo studio
  • Nail salon
  • Barber shop
  • Tanning salon
  • Physiotherapy practice
  • Personal training studio

Events & Recreation

  • Event organizer
  • Concert venue
  • Theater
  • Cinema
  • Sports facility
  • Golf club
  • Bowling alley
  • Adventure park
  • Museum
  • Gallery
  • Fitness center
  • Dance studio
  • Climbing gym
  • Booking platform

Your business type is not listed? Contact our team to explore how SOBi adapts to your unique operations. Get in touch

FREQUENTLY ASKED QUESTIONS

CRM-Base: Your Central Business Hub

Understand how CRM-Base consolidates customer management, reporting, and system configuration into one intuitive platform.

What is CRM-Base and how does it differ from standalone CRM tools?
CRM-Base is the core operating system of SOBi — it replaces multiple isolated tools with one integrated platform. You manage customer data, employee information, and all configurations for your other applications in a single, responsive interface. This eliminates data duplication and disconnected workflows.
Can I configure other SOBi modules from CRM-Base?
Yes. CRM-Base serves as the central hub where you configure all other applications — POS, online booking, e-commerce, and more. You set up permissions, workflows, and system preferences once, then activate the modules your business needs without rebuilding your setup.
How does reporting in CRM-Base help me understand my business?
CRM-Base provides reporting tools that give you visibility into customer behavior, sales performance, and team activity across all your business channels. You access these insights directly from the platform without exporting data to separate analytics tools.
Is CRM-Base easy to use for non-technical staff?
CRM-Base is designed to be easy to use with an intuitive interface and responsive design that works on any device. Your team can manage customer records, view reports, and handle daily operations without technical training — the system guides them through common tasks.
How do I manage my team within CRM-Base?
CRM-Base includes employee management features where you assign roles, set permissions, and track team activity. You control who accesses what data and which modules each team member can use, all from one central location.
Can I start small and add features later?
Exactly. CRM-Base is part of a modular platform — you begin with the functions you need today and activate additional modules as your business grows. No expensive tool subscriptions, no integration headaches, just one system that scales with you.

See how CRM-Base simplifies your operations

Manage customer data, reporting, and staff in one responsive, easy-to-use system. Configure all other applications from a single hub.

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